How baseball is like strategic communications
For the past several months, it feels like we've been living at the baseball park. Our son (14) plays at the Junior level in Little League. It's not just about getting him to the park and having a snooze. The parent duties are extensive. My husband coaches and I split my time between keeping score, organizing team duties and coordinating the various activities like photos and fundraising. So when I found my life dominated by baseball and pinched for time to do my paying job, I started to stretch my imagination to see how baseball aligns with strategic communication in an organization. Some may say I've stretched things a bit too thin, but I did make a few observations. Read the rest of this entry »
Sorting out the Mountains from the Molehills
I participated in a panel on crisis communications and social media yesterday and it got me thinking about what defines a crisis, and what is really just issues management. It was evident that my definition wasn't consistent with others in the room or on the panel with me. So I spent my commute downtown pondering my own definition and the criteria I would apply to determine when to flick the crisis switch. Read the rest of this entry »
Speaking Engagements
- IABC Canada Western Region Conference
November 6-8, 2011, Whistler, BC – Conference Director - BC Health Care Leaders Association Conference
October 13, 2011, Vancouver, BC – Social Media in Health Care Communications - BC Asset Management Conference
October 18, 2011, Kelowna, BC – Communicating the Infrastructure Funding Gap - 8th Annual Bi-National Cross Border Workshop Pacific Northwest Border Health Alliance
May 25, 2011 – Keynote Address, Social Media in Crisis Communication & Preparedness - BC CAOs of Regulatory Bodies
May 16, 2011, Vancouver, BC – Engaging members and building online communities - IABC Panel – Social Media and Crisis Communications
April 19, 2011, Vancouver, BC – Government applications for social media in crisis communications - Social Media for Government
April 7, 2011, Vancouver, BC – Social Media in Crisis Communications Workshop